The submit ICONSIAM’s Grand Chinese New Year Celebration Promises Unprecedented Spectacle appeared first on TD (Journey Each day Media) Brand TD.
Launching unique marketing campaign to harness the ability of the auspicious 12 months of the Dragon fostering 8 – 10% progress in financial exercise inside the procuring centre.
ICONSIAM, a worldwide landmark alongside the Chao Phraya River, in collaboration with the Ministry of Tradition the Division of Cultural Promotion, The Thai Chamber of commerce and the Board of Commerce of Thailand, in addition to non-public companions together with KASIKORNBANK Public Firm Restricted, Hatakabb (Sim Tien Hor) Firm Restricted, Reference Sathorn-Wongwianyai and Tao Kae Noi, is dedicated to preserving and selling Thai-Chinese language cultural traditions, ushering within the new yr with a grand celebration of the Chinese language New 12 months, “THE ICONSIAM ETERNAL PROSPERITY CHINESE NEW YEAR 2024,” from February 7-11, 2024. The spotlight of this yr includes asking for blessings by taking part in ceremonies led by the Pak Tai Temple from Hong Kong, which is being hosted at ICONSIAM, a spot referred to as the middle of ample and auspicious blessings. Moreover, witness the “Fan-bladed wheel of fortune dragon present” for the primary time in Thailand, and benefit from the showcase of Conventional Lion with Dragon Head Dance, together with excellent Hunan Acrobatic Troupe Present, Sichuan Costume and Face Altering Present and Chinese language Opera Present. This celebration not solely solidifies ICONSIAM’s standing as a premier international vacation spot but in addition presents a singular alternative for locals and worldwide guests to immerse themselves in a cultural extravaganza alongside the banks of the Chao Phraya River.
In regard to ICONSIAM’s worldwide recognition as a worldwide landmark following the profitable New 12 months’s Countdown celebration, Supoj Chaiwatsirikul, Managing Director of ICONSIAM Firm Restricted, said that the corporate is advancing to additional cement its standing as a worldwide landmark by collaborating with each private and non-private companions in organizing an extravagant Chinese language New 12 months celebration beneath the idea “Merge the Energy of the Nice Dragon to Rejoice the Auspicious 12 months. With a complete funding of 100 million baht (US$ 2.8 million), the celebration goals to ship an distinctive expertise to guests all through February. The festivities are divided into two phases, beginning with the Hong Kong journey marketing campaign “The Nice Dragon Journey 2024,” working from at present till February 18, 2024. The second section consists of actions for prosperity rituals, auspicious procuring, and marvelous cultural performances from Thai-Chinese language traditions, going down from February 7 to 11, 2024. The objective is to supply a holistic and auspicious expertise for each Thai and worldwide vacationers.
Moreover, Supoj revealed “Information from the Ministry of Tourism and Sports activities reported 1,300,363 vacationers touring into Thailand within the first half of January 2024 from January 1 – 14, with expenditures totaling over 63,205 million baht (US$ 1.8 billion). Chinese language vacationers ranked highest, adopted by guests from Malaysia, South Korea, Russia, and India. This means a optimistic development in tourism restoration and financial enlargement, particularly through the Chinese language New 12 months celebration, thought-about a big and auspicious occasion for Thai-Chinese language descendants.”
“It’s anticipated that the Chinese language New 12 months celebration in 2024 will convey substantial spending, exceeding 34,000 million baht (US$ 971 million), contributing to an 8-10% enhance in retail consumption inside the procuring centre in comparison with the identical interval final yr. Mr. Supoj expressed confidence that ICONSIAM’s various campaigns will elevate the Chinese language New 12 months celebration in Thailand to a worldwide competition, attracting greater than 3.5 million guests and additional boosting retail spending inside ICONSIAM.
Don’t miss the possibility to be a part of this extraordinary celebration throughout “THE ICONSIAM ETERNAL PROSPERITY CHINESE NEW YEAR 2024” from February 7-11, 2024, at ICONSIAM, Charoen Nakhon Highway.
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